LITTLE-KNOWN FACTS FROM THE LIFE OF CARL FABERGE
/1846 - 1920/
At present there are two distinctive symbols in jewelry well-known in the West and at the same time related to Russia one way or another.
The first one is the “Russian Cut” and defines the quality of a diamond cut. You can hardly call it a truly global brand because it is not promoted widely enough. It’s not that every consumer of means would insist on having his diamonds cut in Russia. Russian cut diamonds are facing a strong competition from similar merchandise coming from other countries with highly developed diamond cutting industry, such as Holland and Israel.
Another famous brand of a Russian origin is "Faberge". This name is certainly familiar to any educated person around the world. The name of Faberge is so popular firstly due to notorious sales of decorative Easter eggs considered a part of the history by the leading auction houses. However the paradox is that in spite of such hype in mass media only some groups of consumers associate the name "Faberge" solely with jewelry. This is especially true of the USA where Faberge trademark was registered in the 30th of the XX century for a line of perfume.
There is another reason why the name Faberge is not uniquely associated with Russia: at present this brand no longer represents Russian jewelers.
The third reason is that the Russian jeweler Carl Faberge had a European education and was of French-Danish-Estonian-German descent. As a matter of fact he was the head of the German community in St. Petersburg.
However, as he was working all of his life in Russia, he was in fact the founder of the Russian school of jewelry-making based on a very important principle: any item, no matter how cheap, has to be produced with a great taste and serve as a sample of a true workmanship and artistry. The House of Faberge produced a very wide range of items; it didn’t work solely for the elite, but embraced all kinds of consumers. However the quality standards used to manufacture soldier’s cigarette-boxes were the same as those used to craft unique gifts for the royal families.
Our company is selling jewelry by modern Russian manufacturers that have inherited that particular approach and tradition of Faberge.
Have no doubt that both a pair of classical silver earrings sold for $30.00 and a necklace worth $3,000.00 from Kostroma, Moscow or St. Petersburg are made with the same love, care, and attention to detail. This tradition of Carl Faberge continues and makes this name a true symbol of Russian jewelers even in the XXI century.
That’s why the following quotation is the best introduction to our digest of little-known facts from the life of the great jeweler.
So how do you determine the true value of jewelry?
When interviewed by newspaper reporters in 1914 Carl Faberge told them with a feeling of well justified superiority: -“If you compare the items manufactured by my company to those of “Tiffany”, “Boucheron”, and Cartier”, you will most likely find far more precious stones over there. You are likely to find there a ready-made necklace for 1.5MLN rubles (close to $65MLN today). But those are the jewelry dealers, not artists. I have little interest in an expensive item as long as the price is determined solely by great numbers of diamonds or pearls.”